Green practice ‘central to tourism growth’

Green practice ‘central to tourism growth’


The benefits of sustainable and green practices in tourism are to be promoted in Scotland’s first National Park.

Tourism businesses operating in the Trossachs National Park are to learn first hand how to maximise the benefits from adopting sustainable business practices. Scottish Enterprise, in partnership with Argyll & Islands Enterprise, is holding a special one-day event for this purpose next week.

The central idea of green tourism is to reduce the impact tourism has on the environment, and for businesses operating in the industry to function in a socially responsible and sustainable manner.

This kind of practice is considered a vital aspect for the future of the economy in Loch Lomond and the Trossachs National Park. Tourism is estimated to be worth around £335 million to the economy of the National Park area. The industry supports over 6000 jobs and brings over 2,000,000 visitors to the area.

A recent survey showed that 89 percent of visitors to the Park said that the natural environment was an important deciding factor when choosing Scotland as a holiday destination and 99 percent of visitors felt that they had a responsibility to help protect the nature of the holiday destination.

Television personality and ambassador for Scotland’s natural beauty, Muriel Gray, will host the event at Cameron House Hotel and will be joined by celebrity chef and eco-friendly cookery school owner, Nick Nairn, who will deliver a key note speech on the future of green tourism in Scotland.

Businesses attending the event are being asked to donate £10 to the Woodland Trust Scotland which will in turn plant indigenous forests with the National Park as part of an overall attempt to reduce the environmental impact of the event.

For more information, and to register, visit

Source: Scottish Enterprise